eCommerce: How to boost sales With Twitter this holiday season

Posted by Murray Sye

on Thu, Oct 30, 2014 @ 02:10 PM

Have you started your holiday shopping?

Not yet?

Neither have I.

I usually don't get to it until at least mid December.

I don't understand why anyone needs to start planning for the winter holidays when Halloween isn't even out of the way?

Unless of course you're an eCommerce marketer.

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How to elevate your online brand - think design

Posted by Murray Sye

on Sat, Oct 25, 2014 @ 10:30 AM

Before you read any further, I'd like you to take this simple test.

Open another browser and type in your company's URL.

Now take a good look at your homepage.

I want you to be honest with yourself and answer this question, 'what's your first impression?'


Are you impressed or disappointed?

Does it visually translate and present your brand the way it deserves? Remember, you only have one chance to make a great first impression.

And, what first impression are you leaving with your visitors?

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How to get the most out of every blog post - don't give up

Posted by Murray Sye

on Thu, Oct 23, 2014 @ 09:17 AM

Have you ever thought you'd like to just ax your blog?

Take the whole goldarn thing down, chop into pieces and chuck it into the vapor sphere?

I'll bet you have and so has Andrew.

Andrew, our client, called me the other day spitting bullets. "I'm doing exactly what you told me to do. I'm writing, writing, writing, and posting, posting, posting. I'm sick and tired of writing and I'm sick of seeing a trickle of traffic and even less leads."

"I feel like giving up!"

Sound familiar?

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How not to let writing content scare you

Posted by Murray Sye

on Mon, Oct 20, 2014 @ 01:23 PM

Do you feel challenged when it comes time to putting words to paper?

If you're nodding your head, you're not alone 'cause I'm right there with you.

I wish I could write better than I do.

I can write, but you know what I mean. Really write well – with ease. Write like Don Draper. Sexy, juicy, well-crafted, compelling and engaging copy.

Unfortunately this writing thing is something that I've always struggled with. How about you?

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Why You Need to Hire An Inbound Marketing Agency

Posted by Murray Sye

on Thu, Oct 9, 2014 @ 10:13 AM

When I talk to companies, they're usually really good at their core competencies, but most struggle with their marketing, for the following reasons, I call this the "the 3-S syndrome":

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