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Inbound Marketing: Warm Calling Is The New Cold Calling

 
Inbound Marketing: Warm calling is the new cold calling

What used to be a smart sales tool are now ineffective thanks to changing habits. The days of dialing and smiling are over.

Want More Twitter Followers? Follow These 7 Tips

 
Want More Followers On Twitter? Follow These 7 Tips

Unless you're famous, it's really difficult to amass a huge following on Twitter without some heavy lifting. For the average person or business, growing your following takes time and attention on a daily basis.

Inbound Marketing: Does Print Advertising Still Have A Role?

 
Inbound Marketing:Does print advertising still play a role?

Open any newspaper or magazine today and you'll still find one of the oldest forms of marketing around: the print ad.

How To Approach Social Media Management: Jack of All Trades? Or Master of One?

 
How To Approach Social Media Management: Jack of All Trades? Or Master of One?

Take Social Media One Step at a Time

It seems like every day you open up your email or check your news feed you hear about a new “must use” social media platform. We often feel the need to make the jump to the new platform for fear that we may miss out on the next big thing, be a late adapter, or miss out on new business.

Pogs, Pet Rocks And Inbound Marketing: Debunking 3 Common Myths

 
Pogs, Pet Rocks and inbound marketing: Debunking The top 3 myths

Our partners at HubSpot revealed in their State of Inbound Marketing Report that inbound marketers double the average site conversion rate of non-inbound marketers, from 6% to 12% total. They also reveal that inbound delivers 54% more leads into the marketing funnel than traditional outbound leads.

Want to Sell Better than Amazon? Content is the Driving Force

 
Want to Sell Better than Amazon

Yes, Content is Important for eCommerce Websites, Too!

Even though the main objective of any eCommerce website is to sell, the competitiveness of online marketing and what people are looking for in an online shopping experience requires that eCommerce websites also be producers of high quality content.





How To Increase Your Facebook Presence For More Leads And Sales

 
How To Increase Your Facebook Presence For More Leads And Sales

To grow your Facebook fan base, you need to make your Page and your posts as discoverable as possible both online and off. No one can connect with you on Facebook if they don't know you exist, so let's talk about 5 ways to get noticed.

13 Must-Have Elements to Every Successful Homepage

 
13 Must Have Elements to Every Successful Homepage

A homepage is one of the most important, if not the most important page on your website. Because it commonly gets the bulk of your traffic, it's crucial for the homepage to convert as much of that traffic into leads and sales as possible.

The Secret To Writing Content That Gets Ranked

 
The Secret To Writing Content That Gets Ranked

Here's one of the take-aways from last year's HubSpot Inbound 2013: In Dharmesh's keynote he said "let's just try to be human for a second. Focus on the need to humanize inbound marketing and the entire inbound experience." Fast forward to 2014 and apply that concept to your content and not to worry so much about the SEO.

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eCommerce: How to Turn Your First-Time Buyers Into Life-Time Purchasers

 
eCommerce: How to turn your first-time buyers into lif-time purchasers

We all know that the first time you do something it's a novelty, and the chances that you'll do it again tend to be quite low. The second time you do something – like purchasing from a store for instance – you're establishing a pattern. But the third time you do something, you're at the beginning of a new habit.

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