Are you feeling a little frustrated these days?  

You're a small business owner, your sales are slumping and you're wondering what the freak is going on. The phone is not as active as it used to be. The traffic to your front door is slower than a Monday of a long weekend and there are only a dribble of enquiries coming through your website – and most of them are spam.

You have this amazing marketing offer!

And to get the biggest return, you want to make sure that you leverage every opportunity to promote your offer through the most effective channels. 

But where do you start? 

First, think about ways to notify your existing contacts about your new marketing offer you have just released. Your email list should be one of the most powerful contact databases that you have access to. (Your social following represents another growing database of evangelists.) So how would you go about making this announcement to your email list?

Let's cut down the amount of time you spend monitoring Twitter and instead start to optimize results. Here's a few ways to do so without sounding like a robot and constantly replying to every tweet. 

You already know how powerful content is to the success of your inbound marketing efforts. Whether writing blog posts, creating lead nurturing emails, or crafting videos for your YouTube channel, successful inbound marketers are talented content creators. But it's interesting how little attention landing pages get and yet it's one of the most important elements behind successful conversions. And that's why were here right – to convert more visitors.

Now that the blog traffic is flowing, how can you get those folks to stick around and keep coming back so that they become avid readers and fans of your blog content? Convert those visitors into subscribers!

Google+ for Business pages debuted about a year ago, and have become an increasing important and highly visible social space for businesses. With at least 100 million active members, Google+ is worthy of attention by inbound marketers, even if you only post the same content there that you do on Facebook.

A superior ability to personalize marketing efforts has helped drive the growth of modern corporate titans like Amazon. Studies galore have shown that “personalized marketing” is overwhelmingly more effective than one-size-fits-all campaigns. But until now, few businesses have had the budget and technology to customize site visitors’ experiences in relevant ways.

There’s an exciting movement afoot in the world of marketing and communications. Recently I’ve been feeling that agencies like mine are on the cusp of a change that is truly revolutionary.

This was confirmed in so many ways throughout the HubSpot Inbound 2012 Conference, which just ended last Thursday. As Gary Vee (Vaynerchuck), one of the event’s more colorful speakers, put it: “We are living through the biggest culture shift of our time.”

Mmm… 50% more leads.

What smart marketer wouldn’t want to achieve that kind of return.

If you’re a practitioner of inbound marketing then you probably already known just how effective business blogging can be at generating leads. And you probably also know that to increase your blogs ability to generate leads, you need to expand your presence in the social media sphere. You know, ‘cast the net as far and wide as possible’ right?

More and more organizations are shifting their marketing energy from outbound to inbound marketing approaches. One of the biggest reasons is a growing awareness that inbound marketing techniques result in a dramatically lower cost per lead.