Every year, HubSpot survey's over 2,000 of its customers to investigate the ROI HubSpot customers have experienced from conducting Inbound marketing with HubSpot software. Here are some of the more compelling highlights of the report.
Customers reached 2.17 times more visitors per month after 6 months of using HubSpot
Customers reached 3.51 times more visitors per month in 1 year.
Customers reached 6.89 times more visitors per month in 2 years.
Customers reached 2.37 times more leads per month after using HubSpot.
Customers reached 6.12 times more leads per month in 1 year.
Customers reached 32.94 times more leads per month in 2 years.
The conversion rate of leads to customers increased for over 73% of all survey respondents.
69% of customers saw an increase in sales revenue, 74% of which experienced within 7 months of using HubSpot.
Additional Benefits of HubSpot and Inbound Marketing
93% of customer respondents agree that HubSpot has helped them meet their marketing goals
Over 30% of customer reduced their sales cycle since implementing HubSpot
Over 40% of customers saw an increase in their end customer satisfaction since using HubSpot.
HubSpot customers saw significant increases in website traffic and lead conversion rates
These are just a few of the highlights gleaned from HubSpot's ROI Report, but they all lead to the same conclusion: businesses using HubSpot software and employing the strategies and methodologies of Inbound marketing, are happily growing their businesses.